Thank you for your interest in the 'I'm running the show' competition. Below you can find full details of how to enter and how your entries will be judged.

How to enter:
The question we are asking is:

What would you do if you were 'running the show' for a day?

Make a short film with your answer and you can win one of the below opportunities to experience what life is like for those at the top of pioneering UK industries:

• Exploring the UK space industry - chat with an astronaut and take a tour with the British National Space Centre to see space equipment being built.
• Going behind the scenes of a theatre - find out what it takes to be at the cutting edge of UK theatre with Shared Experience theatre company as they build up to the opening of 'The Caucasian Chalk Circle'.
• Reading between the lines at a top magazine - Top Santé is one of the UK's most popular health and beauty magazines. Find out how an issue of the publication is put together, from photo shoot to page layout.
• Shadowing Sven-Göran Eriksson - Sven-Göran Eriksson is the director of football at Notts County and former manager of England. Spend a match day getting the inside track on what it takes to work in the football industry.
• Heading on set - Hollyoaks is one of Channel 4's most popular TV programmes. Gain the chance to go on set and meet cast and crew to find out what it takes to be part of the UK's hardworking media industry.
• Reaching for the skies - spend a day with the chief executive of BAA Airports and find out what life is like at the top of a leading airport company.
• Treading the corridors of power - find out how the decisions are made that affect our everyday lives with an in-depth visit to the UK Parliament.
• Mighty oaks from little acorns grow - The 5,000 acres of historic royal parkland provide unparalleled opportunities for enjoyment, exploration and healthy living in the heart of the capital. Spend the day with the Chief Executive exploring how they combine culture and conservation.
• This is not just any prize... - spend a day with Sir Stuart Rose, Chief Executive of Marks & Spencer

You can answer the question in any way and as creatively as you like, from a simple speech or presentation to a song and dance routine; from an animation to a practical demonstration of the skills you are learning.

Videos can be up to two minutes long and you can enter on your own or in groups of up to three.

Once you've filmed your piece you need to upload it to the Colleges Week website at www.collegesweek.org. Simply fill in your name and email address and upload the video. Videos will need to be under 2GB in size.

You will also be asked to specify which prize you would like to be considered for. The judges will be considering how you have responded to the question with regards to the prize you would like to win. For example, if you would like to talk tactics with Sven-Göran Eriksson, you may like to consider what you would do if you were running a football team. How would you motivate current players? Would you invest in a youth programme to ensure the future of the club?

If none of the industries available as prizes take your fancy you could always imagine you were Prime Minister for the day. What would you do if you were in control of the country? If your entry is successful you could win a trip behind the scenes of Parliament and find out how decisions affecting all of us are made in real life.

Your film doesn't have to of professional quality and you can enter with the camera on a mobile phone. However you could see if your college has any recording equipment you can use. In either case the judges will be looking for wit, inventiveness and creativity.

If you're torn between prizes you can always enter different videos for different prizes.

The closing date for entries is the 31st October 2009.

Judging process:
Judging will be in two phases:

1. The most popular videos will be collected into a shortlist based on the number of times they are viewed on the Colleges Week website or on YouTube.
2. The shortlist will be judged by a panel of judges and representatives from the organisations offering the prizes.

To publicise your video and make sure you get as many views as possible, please post a link on your Facebook or Myspace pages.

The judges will be evaluating the shortlist on the below features:

• Originality
• Effectiveness and impact of answer
• Presentation
• How the skills/ideas learned at college have inspired the answer given
• How your response relates to the prize you would like to win

Promoting your entry:
As the shortlist of entries will be compiled based on the number of times your video is viewed please promote your entry around the college and among friends. There are a few ways to help get the video discovered:

• You can post links to your entries on your Facebook or Myspace profiles.
• You can get in touch with your college staff with regards to posting a link on the college intranet or website. We are hoping your fellow students at your college will get behind your entry.

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